PAC IOU

To Champion Packaging Design by Everyone, for Everyone.

Inclusive Opportunities and Universal Packaging Charter

PAC IOU Accessibility & Inclusivity Charter

On June 14th, 2022, leaders from Kellogg’s, Procter & Gamble, Aire Global, Royal National Institute for Blind People (RNIB), and PAC Global met to sign the PAC IOU Accessibility and Inclusivity Charter at the Procter & Gamble Weybridge UK offices. Sign the charter and join them and other PAC Global members in working to advance change in packaging industry.

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Founding Charter Signatories

aire global logo pac footer logo

Purpose

To champion packaging design by everyone, for everyone.

Vision

An inclusive packaging world.

Mission

To educate and transform the packaging value chain by engaging everyone in the process, to ensure accessibility.

PAC Global IOU Leadership Council

Gavin Greenhalf, Co-Chair

Creative Director
Aire Global Design

Sumaira Latif, Co-Chair

Company Accessibility Leader
P&G

Kevin Abergel

Taktiful

Michele Choate

Logojet

Phillip Clayton

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Phillip Crowder

Winpak

Gareth Davies

RNIB

Jacqueline Dawes

CRS Packaging 

Brian Goodpaster

Marks

Rebecca Hamilton

FISH

Lauren Koprowski

Danone North America

Colleen Larkin Twomey

Cal Poly State University

Paulina Leung

Emterra

Sharon Lindberg

Reiter Lindberg Design

Atira Lobo

Atlantic Packaging

Jessica Lucivero

Loblaw Agency

Natalia Lumby

Toronto Metropolitan University

Seth Meyer

All Packaging Company

Elyse Michaud 

Jones Healthcare Group

Nitin Mistry

Domino

Shannon Moore

Kellanova

Rachel Morier

The Beer Store & Brewers Distributor

Laurie Mousset

Unilever

Adam Pauwels

Atlantic Packaging

Richard Pileski

Jones Healthcare Group

Marc Powell

Unilever

Donna Razik

Toronto Metropolitan University

Caspar Thykier

Zappar

Victoria Watts

Victorialand Beauty

Denise Williams

Google
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Inclusivity

This group seeks to leave no one behind, and champions change for all

  • abilities
  • ages
  • disabilities
  • learning styles
  • classes
  • gender
  • life experiences
  • neurodiversity 
  • races/ethnicities 
  • religion
  • sexual orientations
  • and, any other difference
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Accessibility

This group seeks to make all packaging accessible with universal design

7 Principles of Universal Design

1. Equitable Use

The design is useful and marketable to people with diverse abilities.

2. Flexibility in Use

The design accommodates a wide range of individual preferences and abilities.

3. Simple & Intuitive Use

Use of the design is easy to understand, regardless of the user’s experience, knowledge, language skills, or current concentration level.

4. Perceptible Information

The design communicates necessary information effectively to the user, regardless of ambient conditions or the user’s sensory abilities.

5. Tolerance for Error

The design minimizes hazards and the adverse consequences of accidental or unintended actions.

6. Low Physical Effort

The design can be used efficiently and comfortably and with a minimum of fatigue.

7. Size/Space for Approach & Use

PAC Global Members Supporting the PAC IOU Charter

This Charter demonstrates the commitment of PAC Global and its members to foster an inclusive packaging industry that produces accessible packaging worldwide. This Charter does not supersede any existing accessibility or inclusivity policies within member organizations, but reaffirms the commitment of PAC Global Members to advance packaging design by everyone, for everyone.

PAC IOU Charter

This PAC IOU Charter is to unite, galvanize and champion package design by everyone for everyone.

The aim of this Charter is to ensure people’s differences are recognized and incorporated into every stage of the packaging design and manufacturing process.

By endorsing this Charter, organizations have affirmed their commitment to creating equal opportunities for all, and to make packaging easy to use, and associated information easy to access, use and understand.

This Charter goes beyond design concepts and products, extending to the inclusivity of the industries workforce now and in the future.

Together, the organizations who support this Charter share the PAC IOU vision of an inclusive packaging workforce. A workforce where differences are valued and celebrated with the aim of creating a world where everyone can develop to their full potential, inspiring new approaches to innovation within universal package design, organically leading to accessible packaging becoming the norm globally.

Sign the Charter

Sign the Charter